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About Aileron Marketing

Hi, I’m Peter. Let’s Get Your Business Online.

I’ve spent more than 25 years helping businesses find their footing on the web. Today, all of that experience goes into one thing: building, managing and looking after websites for small business owners.

Experience
25+years in online marketing and web development
Founded
2004the year Aileron Marketing launched
Websites
100sof websites built and launched

How We Got Here

I built my first websites by hand, in plain HTML and ASP, back when a small business having a website at all was a big deal. In 2004 I launched Aileron Marketing to help companies build their web presence and get found online.

Since then I’ve built and launched hundreds of websites, from first-ever business sites to redesigns for established companies, along with the SEO, analytics and digital marketing that go with them.

After all those launches, one pattern kept showing up. Building the website was never the hard part. The hard part was everything after: the updates, the security, the small changes and keeping up with how people search. Most small businesses had nobody to call. So I built a service around that.

  1. 1999
    The first websites

    Hand-coded HTML and ASP pages for businesses taking their first steps online.

  2. 2004
    Aileron Marketing launches

    A digital marketing and web development business focused on helping companies get found.

  3. The years between
    Hundreds of launches

    Websites, search optimization, analytics and marketing for new and established businesses.

  4. Today
    One focused service

    Managed WordPress websites and local SEO for local businesses, with a friendly IT team behind them.

So, Why “Aileron”?

An aileron is the hinged part of an airplane wing that controls roll. It’s how a pilot steers. Aviation is a passion of mine, and the name stuck because steering is what we try to do for our clients: helping you point your business in the right direction online.

Fun fact: it was the first domain name available after about 20 other tries.

A business owner working on a laptop at a wooden desk

Why We Do One Thing Now

We used to offer just about everything a digital marketing agency can. These days we do one thing, and we do it well: help local businesses and first-time entrepreneurs launch a professional website, keep it running and show up in local search.

The people we work with started with an idea and a very full to-do list. They are plumbers and roofers, landscapers and electricians, shop owners and people launching something brand new. They don’t need another thing to manage. They need a website that works and someone friendly to call.

See everything the service includes →

What We Believe

Small businesses deserve big-company support

You should not need an in-house team to have a professional website and someone to call when it needs attention.

Plain English, always

No jargon and no runaround. If you have a question, you get a straight answer.

Your stuff is your stuff

You own your domain name, text, images and customer data, from the first day.

We are here after launch

The day your website goes live is the beginning of the relationship, not the end of it.

Let’s Talk About Your Website

Whether you’re launching something new or fixing up something old, we would love to hear about it.